Content Creation and Blogging Success
All businesses can benefit from blogging and other content creation services. Your company’s blog and content are two of the most effective ways to attract potential buyers to your website. Businesses who blog receive 55 percent more website visitors and are 13x more likely to see a positive ROI than companies who don’t.
We create educational content for your target buyer that pulls them toward your website.
Does This Sound Familiar?
Investing in a business blog will improve conversions. Focusing your content on resolving customers’ pain points, your company becomes a thought leader and will attract your target audience.
Why Your Company Needs Content & Resources?
Rank for Valuable Keywords
Educate Your Leads
Since many buyers research before contacting any company, your enterprise can be the one that provides them that information. By creating content that answers your leads’ questions, they organically find your website.
Drive Organic Traffic
Use Content as Sales Collateral
Drive Long Term Results
We Create Content That Attracts Your Ideal Buyers
Discover why your blog posts might not be generating any traffic or organic leads.
Uhuru’s Approach to SEO and Content Strategy
It is imperative to understand your prospects’ “why”—the reasons behind their purchasing decisions to create effective content. We build a content production schedule to ensure each piece of content we create is useful and informational and will answer your prospects’ questions.
Our Work Speaks for Itself
“In a single year we generated $1,165,000 in tracked revenue from a $263,800 ad spend.”
MAZUUM | Owner
Frequently Asked Questions
About Blogging and Content Creation
Before you begin creating content, it is essential to know who your buyer personas are. Knowing this should inform you of what they are searching for and what type of content they will find valuable. With this information, you can create content that focuses on your buyer persona that either educates them, helps answer questions they have, or helps bring them to a buying decision. Developing content around their buying cycle is what will bring your company the most success.
When you provide useful and informative blog posts that align with your brand positioning and value proposition and answer the common questions for your target and existing buyers, your business and executives will be seen as authorities. Providing ongoing valuable content to your client is something that many businesses overlook, but it’s what keeps your client coming back. Your clients will eventually turn from just one-time buyers to promoters of your brand if you continue to nurture them through your blog.
Yes! We research competitors in your industry and determine their SEO ranking to build and break down their success to create an SEO plan for your content. SEO guarantees long-term online marketing success and a lower cost per acquisition throughout the life of your business.
Depending on your industry and how unique your product or service offering is, we either have you review and approve outlines before writing the first draft or conduct interviews with subject matter experts in your company.