The Art of Twitter: How To Compose The Perfect Tweet
140 characters is all you have, better use them wisely. Twitter is great for many reasons, one of them is the character limit. It forces you to eliminate the fluff and get to the point. Making it easier for the readers to digest information quickly. If you are using Twitter professionally or to promote your brand you want to make sure your tweets are quality tweets. Your goal should be to inform, interact, and get retweeted. To get retweeted you need to compose the perfect tweet, here’s how to do it.
1. Correct Punctuation and Grammar
Ignoring celebrity tweets, tweets that have been retweeted are more grammatically correct and properly punctuated than the average tweet. There are many reasons why but what’s important to take away here is that it’s true. So to take advantage of this make sure every tweet you write is spelled correctly and properly constructed.
2. Keep an Extra 20 Characters Free
When a tweet is retweeted the username is added to the tweet. This adds additional characters and if you were already at 130+ a retweet is not even possible. Not unless the user edits your original tweet, something you do not want. The magic number here is 20, leave 20 or more characters if you are trying to get retweeted. Tweets with 120 characters or lees have a higher percentage of retweets.
3. Use bit.ly
Bit.ly was the original URL shortener for Twitter and is still very popular. Use bit.ly to shorten all of your links. Any URL shortener will save you characters but bit.ly will give you a statistically higher chance of being retweeted. No other URL shortener gets more retweets. Coincidence? Maybe, but why not go with the odds.
Are you retweeted often? Share your tips with us in the comments.